White label production means FEDRS manufactures the product and the partner owns the brand. The partner defines the formula, strength range, flavours, can design and market positioning; we handle formulation, pouch filling, canning and packaging in our European facility. The result is a product line sold entirely under the partner's own name.

In practice these terms overlap and partners use them interchangeably. What matters is scope. We offer three levels: production only against a partner-supplied label; production plus label and packaging design; and full brand creation, where positioning, naming and brand book are developed before the first production run. All three are covered by our partnership packages.

2,000 cans. The volume can be split across several SKUs and strengths within one production run, so a partner can launch a 4–6 product range rather than commit to a single flavour. Larger tiers — 5,000–10,000, 10,000–50,000 and 50,000+ cans — carry different per-unit pricing.

Tobacco-free nicotine pouches in the regulated 5–20 mg/g range, high-strength nicotine pouches at 50–75 mg/g, and nicotine-free caffeine pouches. Other functional formulations are assessed case by case at the briefing stage, subject to ingredient availability and the regulatory status of the target market.

A standard white label production cycle takes up to 30 days after the product samples, formula and packaging have been approved. Whenever production capacity and project specifications allow, we aim to complete the order within approximately three weeks. Final timing is confirmed individually for each project.

Six options, from production only to a full market launch. P1 covers manufacturing and pouch filling against a client-supplied label. P2 adds label design for 3–5 flavours and 3D mockups (€6,100). P3 adds brand platform, personas, positioning and a mini brand book (€12,650). P4 adds website preparation and an SMM strategy (€18,300). P5 covers ongoing marketing management. P6 is a standalone €4,000 audit for brands already in market.

Yes. Formula and strength development is part of the standard process. We produce samples against the brief, adjust nicotine or caffeine level, flavour profile, moisture and pouch format, then confirm the final specification with the partner before the production run. Formulations are checked against the requirements of the target market before approval.

Yes — that is package P1. The partner supplies artwork and finished labels, and we handle formulation, pouch filling, canning and packing. This is the usual route for distributors and existing brands that already have design and marketing in place and need European manufacturing capacity.

Submit the project form with your business type, target volume and product direction. Our team replies within 24–48 hours and the first step is a brief and market alignment call, not a price list — pricing depends on formulation, packaging and volume. Partners already distributing FEDRS products can move to white label at any stage.

Read our step-by-step guide to starting a nicotine pouch brand in Europe.